Transforming Payment Acceptance: From Cost Centre to Strategic Capability

In this article, PaymentGenes and BB Merchant Services explore how payment acceptance has evolved from a routine function into a strategic tool that drives growth and enhances customer satisfaction.

As payment technologies advance and customer expectations rise, rethinking payment acceptance is no longer optional – it’s a must for businesses aiming to stay competitive and streamline operations.

Experts Rutger van Overbeek (BB Merchant Services) and Kirsten Hoornstra (PaymentGenes) discuss how optimising payment processes goes beyond efficiency, delivering growth, better customer experiences, and market advantages.

Key insights from BB Merchant Services and PaymentGenes include:

✔️ 360-degree payment capability assessments

✔️ KPI benchmarking to boost efficiency and cut costs

✔️ Tailored payment strategies for local market needs

✔️ Turning payment systems into a strategic asset

Read the article below to learn more.

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Ed Fillbrook
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